Items where Author is "Alexandris, Kostas"
Up a level |
Number of items: 4.
POLYAKOVA, Olga and ALEXANDRIS, Kostas
(2023).
Antecedents and outcomes of sponsorship in the context of Esports.
In: LENG, Ho Keat and ZHANG, James, (eds.)
Sports Sponsorship and Branding: Global Perspectives and Emerging Trends.
World Association for Sports Management Series
.
London, Routledge, 56-74.
POLYAKOVA, Olga, KARAGIORGOS, Thomas, KONSTANTINIDIS, Konstantinos and ALEXANDRIS, Kostas
(2023).
Testing the influence of event quality on participants’ involvement in an international sport event: The case of Oceanman Open-Water Swimming Series [abstract only].
In:
EASM 2023 Conference proceedings: book of abstracts.
EASM, p. 260.
POLYAKOVA, Olga and ALEXANDRIS, Kostas
(2023).
Evaluation of consumer-focused outcomes in the context of esports sponsorship [abstract only].
In:
Global and local perspectives of sport management : book of abstracts.
Lithuanian Sports University.
POLYAKOVA, Olga and ALEXANDRIS, Kostas
(2022).
Attitudes and intentions toward purchasing sponsors’ products among users with different involvement profiles: the case of esports.
In: European Association of Sport Management, University of Innsbruck, SoWi Campus, Austria, 5 Sep 2022 - 8 Sep 2022.