Attitudes and intentions toward purchasing sponsors’ products among users with different involvement profiles: the case of esports

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POLYAKOVA, Olga and ALEXANDRIS, Kostas (2022). Attitudes and intentions toward purchasing sponsors’ products among users with different involvement profiles: the case of esports. In: European Association of Sport Management, University of Innsbruck, SoWi Campus, Austria, 5 Sep 2022 - 8 Sep 2022. [Conference or Workshop Item]

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30707:608061
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Official URL:
https://easm2022.com/wp-content/uploads/2022/09/EA...
Event Location:
University of Innsbruck, SoWi Campus, Austria
Related URLs:

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ORCID:
https://orcid.org/0000-0002-6947-2394

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Item Type:
Conference or Workshop Item (Paper)
SWORD Depositor:
Symplectic Elements
Depositing User:
Symplectic Elements
Date Deposited:
13 Sep 2022 14:33
Last Modified:
05 Jun 2024 08:00
URI:
https://shura.shu.ac.uk/id/eprint/30707
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