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MOUNTNEY, Sara, ASTHANA, Abhishek, MOHAMMED, Kashif and ALMOND, Mark (2016). A preliminary investigation of the reserve service continuum. Universia Business Review, 49, 116-131.
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Mountney Preliminary investigation of the reserve service continuum.pdf - Published Version Creative Commons Attribution. Download (336kB) | Preview |
Abstract
The paradigm of the organisation as service provider dominates current research. Most work focuses on the adoption of services by product-centred organisations, promoting the concept of a service continuum. This paper explores whether alternatives are possible, documenting a case study which apparently ‘reverses’ this continuum – a service-based SME which has developed in-house manufacturing capability to improve the customer solution. The findings suggest that this could develop the current understanding of servitisation, however further work is outlined to test this.
| Item Type: | Article |
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| Research Institute, Centre or Group - Does NOT include content added after October 2018: | Materials and Engineering Research Institute > Modelling Research Centre |
| Page Range: | 116-131 |
| Depositing User: | Carmel House |
| Date Deposited: | 27 Sep 2016 10:50 |
| Last Modified: | 18 Mar 2021 16:02 |
| URI: | https://shura.shu.ac.uk/id/eprint/13409 |
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