BENSON, Michael and GLANFIELD, Keith (2026). Marketing Myopia in Food Retail: Category Management, Supplier Power and Food Environments. In: TELLER, Christoph, BRUSSET, Xavier, FRASQUET DEL TORO, Marta and KOTZAB, Herbert, (eds.) Proceedings of the Colloquium on European Research in Retailing (CERR) 2026. Johannes Kepler University Linz. [Book Section]
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Benson-MarketingMyopiaFood(VoR).pdf - Published Version
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Benson-MarketingMyopiaFood(VoR).pdf - Published Version
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