A Longitudinal View of Gen Z’s Journeys on Ethically Questionable Online Shopping Platforms: Exit, Return, and Questioning Engagement [abstract only]

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CRONK, Hayden (2026). A Longitudinal View of Gen Z’s Journeys on Ethically Questionable Online Shopping Platforms: Exit, Return, and Questioning Engagement [abstract only]. In: Academy of Marketing Science Annual Conference, Savannah, Georgia, USA, 12-14 May 2026. Academy of Marketing Science. [Conference or Workshop Item]

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37741:1338856
[thumbnail of Cronk-LongitudinalViewGenZs(AM-abstract).pdf]
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Cronk-LongitudinalViewGenZs(AM-abstract).pdf - Accepted Version
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Official URL:
https://static1.squarespace.com/static/648893d9cbe...
Event Location:
Savannah, Georgia, USA

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Library

Publisher:
Academy of Marketing Science
Item Type:
Conference or Workshop Item (Paper)
SWORD Depositor:
Symplectic Elements
Depositing User:
Symplectic Elements
Date record made live:
17 Jul 2026 13:12
Last Modified:
17 Jul 2026 13:15
Date of first compliant deposit:
16 July 2026
Version of first compliant deposit:
Author Accepted Manuscript
URI:
https://shura.shu.ac.uk/id/eprint/37741
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