Exploring User Acceptance and the Willingness to Uptake Mobility-as-a-Service: A Developing Country Perspective [Abstract only]

KABADURMUS, Ozgur and KAYIKCI, Yasanur (2023). Exploring User Acceptance and the Willingness to Uptake Mobility-as-a-Service: A Developing Country Perspective [Abstract only]. In: POMS 2023 - The 33rd Annual POMS-Conference, Hyatt Regency, Orlando, FL, United States, 21 May 2023 - 25 May 2023.

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Abstract

This study aims to understand the user acceptance and willingness to uptake Mobility-as-a-Service (MaaS), combining all public and private transport services in a unified gateway, in Istanbul, Turkey. The Theory of Planned Behavior is employed to measure users’ intentions of utilizing MaaS mobile and web apps for their transportation needs.

Item Type: Conference or Workshop Item (Paper)
SWORD Depositor: Symplectic Elements
Depositing User: Symplectic Elements
Date Deposited: 15 Jun 2023 14:10
Last Modified: 11 Oct 2023 14:01
URI: https://shura.shu.ac.uk/id/eprint/32017

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