Exploring User Acceptance and the Willingness to Uptake Mobility-as-a-Service: A Developing Country Perspective [Abstract only]

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KABADURMUS, Ozgur and KAYIKCI, Yasanur (2023). Exploring User Acceptance and the Willingness to Uptake Mobility-as-a-Service: A Developing Country Perspective [Abstract only]. In: POMS 2023 - The 33rd Annual POMS-Conference, Hyatt Regency, Orlando, FL, United States, 21 May 2023 - 25 May 2023.

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32017:618434

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32017:618434

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Kabadurmus & Kayikci (2023) POMS2023_Abstract_Proceedings.pdf - Published Version
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Abstract

This study aims to understand the user acceptance and willingness to uptake Mobility-as-a-Service (MaaS), combining all public and private transport services in a unified gateway, in Istanbul, Turkey. The Theory of Planned Behavior is employed to measure users’ intentions of utilizing MaaS mobile and web apps for their transportation needs.

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Official URL:

https://pomsmeetings.org/conf-2023/documents/Full-...

Event Location:

Hyatt Regency, Orlando, FL, United States

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ORCID:

https://orcid.org/0000-0003-2406-3164