Buy, Drink, Recycle, Sell, See - Sheffield Hallam University Research Archive

Creators:	SWANN, David and UNVER, Ertu
Abstract:	Corporations such as Coca Cola™ have unprecedented levels of product recognition and product demand- with 94% of people on the planet recognizing the Coca Cola logo and over a billion ‘coke’ products consumed every day. In addition, such corporations have phenomenal distribution networks and supply chains enabling their products reach consumers in the remotest of locations. This invention when used in conjunction with an established distribution network and commercial product such as a drinks bottle provides a unique opportunity to actively support corporate, government and charity social responsibility projects/ programmes on an unprecedented scale; providing social and economic benefit to millions of individuals, communities and social enterprises. The invention has the potential to distribute items such as healthcare information, optical lenses or medication/ medication vouchers to low socio-economic groups and others; received directly through product purchase or indirectly through recycling schemes or third party retrieval by land fill recyclers who resell the chamber’s contents to social enterprise projects.
Item Type:	Artefact
Research Institute, Centre or Group - Does NOT include content added after October 2018:	Cultural Communication and Computing Research Institute > Art and Design Research Centre
Date:	June 2012
ID Code:	13035
Deposited By:	David Swann
Deposited On:	15 Aug 2016 09:12
Last Modified:	18 Mar 2021 22:45

Creators:

Abstract:

Corporations such as Coca Cola™ have unprecedented levels of product recognition and product demand- with 94% of people on the planet recognizing the Coca Cola logo and over a billion ‘coke’ products consumed every day. In addition, such corporations have phenomenal distribution networks and supply chains enabling their products reach consumers in the remotest of locations. This invention when used in conjunction with an established distribution network and commercial product such as a drinks bottle provides a unique opportunity to actively support corporate, government and charity social responsibility projects/ programmes on an unprecedented scale; providing social and economic benefit to millions of individuals, communities and social enterprises. The invention has the potential to distribute items such as healthcare information, optical lenses or medication/ medication vouchers to low socio-economic groups and others; received directly through product purchase or indirectly through recycling schemes or third party retrieval by land fill recyclers who resell the chamber’s contents to social enterprise projects.

Item Type:

Artefact

Research Institute, Centre or Group - Does NOT include content added after October 2018:

Cultural Communication and Computing Research Institute > Art and Design Research Centre

Date:

June 2012

ID Code:

13035

Deposited By:

David Swann

Deposited On:

15 Aug 2016 09:12

Last Modified:

18 Mar 2021 22:45