REED, Heath, STANTON, Andrew and FRANCESE, Simona (2014). Design as mediation. In: Designa 2013 : interface. Proceedings. Covilha, Universidade da Beira Interior (UBI), 191-208. [Book Section]
Abstract
Through a case study this paper discusses the
role and value of design as interdisciplinary
interpreter and translator of research to industry.
Focused in the area of industrial design and bioforensic
science the study has led to patented and
industrially licensed outcomes. Of significance
in this study is how design practice acted both
within and interfaced with academic research. This
interdisciplinary project was delivered by product
design practitioners, engineering researchers
and bio-medical researchers. The study shows
how in these settings design engagement in
scientific research can bring about benefits that
include tangible manifestations of research
toward industry acceptance and how design
can be used to help validate scientific research
itself. The paper describes how the research was
conducted, how design worked beyond ‘skill’
delivery and how we may exploit ‘design thinking’
and its significance in shaping and directing basic
research itself; “…moving design from a problem
solving activity to a question asking activity” (Gwilt
2011). Arguably, such engagements empower the
design community to ask ‘what’ as well as ‘how’
should we be designing. Finally, the paper makes
the conceptual argument that we may be able to
capitalise on university based research expertise
to a greater extent where commissioning agents,
industry, and academia deploy design practice as
a ‘horizontal’ rather than a ‘vertical’ discipline.
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