An overview of steps and tools for the corporate real estate strategy alignment process

HAYNES, Barry and APPEL –MEULENBROEK, Rianne (2014). An overview of steps and tools for the corporate real estate strategy alignment process. In: 21st Annual European Real Estate Society Conference, Bucharest, Romania, 2014. Henry Stewart Publications LLP.

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Abstract

Strategic thinking is a continuous process, alternating between thinking, planning and evaluating. Corporate Real Estate Management (CREM) needs to align their strategy and activities to corporate strategy during this entire process that the organisation goes through. Along the way, many different issues need to be considered and tools used to help make the right decisions. This paper aims to provide an overview of the strategic thinking process, and identify important steps to take and possible tools to take them.

Item Type:	Conference or Workshop Item (Paper)
Additional Information:	Also published in the Proceedings for 21st Annual European Real Estate Society (ERES) Conference 2014. Section B, Corporate real estate. Bucharest, Romania, 2014. http://eres.architexturez.net/doc/oai-eres.id-eres2014_57
Research Institute, Centre or Group - Does NOT include content added after October 2018:	Built Environment Division Research Group
Depositing User:	Sarah Ward
Date Deposited:	22 May 2015 08:23
Last Modified:	18 Mar 2021 06:11
URI:	https://shura.shu.ac.uk/id/eprint/9566

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