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MOUNTNEY, Sara (2018). Servitisation or Productisation? Two cases of service-based SMEs moving into manufacturing. In: BIGDELI, Ali, FRANDSEN, Thomas, RAJA, Jawwad and BAINES, Tim, (eds.) The Spring Servitization Conference 2018: Driving Competitiveness through Servitization. Frederiksberg, Denmark, Copenhagen Business School, CBS., 180-188.
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SMountney SSC 18 final paper.pdf - Accepted Version All rights reserved. Download (253kB) | Preview |
Abstract
Purpose: This paper presents a preliminary comparison of two service-based SMEs which moved into product development and manufacturing. The motivations, mechanisms, customer benefits and outcomes in adopting productisation, and the potential influence on servitisation, were investigated. Approach: Following a thematic analysis, nine themes for comparison were identified from two previous publications. These themes were then mapped to the four aims of the investigation. Findings: There were similarities in terms of the motivations for productisation and the mechanisms for acquiring manufacturing capability. However, the organisations have subsequently evolved in different ways. The findings highlight a positive impact on organisational innovation, but also indicate that the embodiment of customer value and the supply chain may limit potential servitisation. Originality/Value: Cases of service organisations manufacturing are not well known and are therefore an interesting counterpoint to the existing literature on servitisation.
| Item Type: | Book Section |
|---|---|
| Additional Information: | No archiving policy |
| Uncontrolled Keywords: | Productisation, servitisation, manufacturing, SMEs |
| Research Institute, Centre or Group - Does NOT include content added after October 2018: | Materials and Engineering Research Institute > Engineering Research |
| Departments - Does NOT include content added after October 2018: | Faculty of Science, Technology and Arts > Department of Engineering and Mathematics |
| Page Range: | 180-188 |
| Depositing User: | Sara Mountney |
| Date Deposited: | 02 Aug 2018 10:41 |
| Last Modified: | 18 Mar 2021 03:17 |
| URI: | https://shura.shu.ac.uk/id/eprint/21263 |
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