Beyond branding : how design research through engagement with industry can establish status within the academy and provide products with more meaning and significance

CHAMBERLAIN, Paul (2007). Beyond branding : how design research through engagement with industry can establish status within the academy and provide products with more meaning and significance. In: COLLINA, Luisa and SCULLICA, Francesco, (eds.) Designing designers : unbranded design for for new user expectations, in East and West. Milan, Edizioni POLI.Design, 35-40.

Full text not available from this repository.
Related URLs:
    Item Type: Book Section
    Additional Information: International Convention of University Courses in Design 2006
    Research Institute, Centre or Group - Does NOT include content added after October 2018: Cultural Communication and Computing Research Institute > Art and Design Research Centre
    Page Range: 35-40
    Depositing User: Hilary Ridgway
    Date Deposited: 08 Mar 2011 09:45
    Last Modified: 13 Jun 2017 12:48
    URI: http://shura.shu.ac.uk/id/eprint/3251

    Actions (login required)

    View Item View Item

    Downloads

    Downloads per month over past year

    View more statistics