Items where Author is "Yakimova, Raisa"

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YAKIMOVA, Raisa, OWENS, Martin and FREEMAN, Susan (2021). The ‘visible hand’ behind cooperation in franchising: A model of franchisor practices that influence cooperation within social networks. Industrial Marketing Management, 94, 66-89. [Article]

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YAKIMOVA, Raisa, OWENS, Martin and SYDOW, Jörg (2019). Formal control influence on franchisee trust and brand-supportive behavior within franchise networks. Industrial Marketing Management, 76, 123-135. [Article]

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