Items where Author is "Salonika, Eleftheria"
Jump to: Conference or Workshop Item
Number of items: 1.
Conference or Workshop Item
KLADOU, Stella, RIGOPOULOU, Eirini, KAVARATZIS, Mihalis and SALONIKA, Eleftheria
(2015).
Asserting the significance of the brand's symbolic elements in destination branding.
In: 6th Advances in Tourism Marketing (ATMC) Conference 2015, Joensuu, Finland, 8 - 10 September 2015.
(Submitted)
[Conference or Workshop Item]