Items where Author is "Larsen, Gretchen"

[up]

Group by: Item Type | Full Text | No Grouping

Jump to: Article

Number of items: 2.

Article

file

MOORLOCK, Emily, DEKEL-DAKS, Ofer, STOKES, Peter and LARSEN, Gretchen (2023). Constructing Consumer-Masstige Brand Relationships in a Volatile Social Reality. Journal of Business Research, 155 (A): 113381. [Article]

TAJEDDINI, Kayhan, TRUEMAN, Myfanwy and LARSEN, Gretchen (2006). Examining the Effect of Market Orientation On Innovativeness. Journal of Marketing Management, 22 (5-6), 529-551. [Article]

This list was generated on Sat Dec 21 15:05:24 2024 UTC.