Items where Author is "Ganz, Benjamin"
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Number of items: 2.
Article
GANZ, Benjamin and GRIMES, Anthony
(2018).
How claim specificity can improve claim credibility in Green Advertising: Measures that can boost outcomes from environmental product claims.
Journal of Advertising Research, 58 (2).
[Article]
Authored Book
GANDL, Stefan, GRÜNBERGER, Christoph, GANZ, Benjamin, COTTIS, Daniel and HEYS, Paul
(2014).
Neubau Forst Catalogue.
Zürich, Switzerland, Lars Müller Publishers.
[Authored Book]