Destination branding and customer behavioural intentions, the case of Istanbul as a cultural destination

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KLADOU, Stella (2017). Destination branding and customer behavioural intentions, the case of Istanbul as a cultural destination. In: KUMAR DIXIT, Saurabh, (ed.) The Routledge handbook of consumer behaviour in hospitality and tourism. Routledge Handbooks . Abingdon, Routledge, 326-336. [Book Section]

More Information
Official URL:
https://www.routledge.com/The-Routledge-Handbook-o...
Research Institute, Centre or Group - Does NOT include content added after October 2018:
Sheffield Business School Research Institute > Service Sector Management
Page Range:
326-336
ISBN:
9781138961678

Identifiers

Identification Number:
10.4324/9781315659657
ORCID for Stella Kladou: ORCID iD orcid.org/0000-0002-4144-8667

Library

Item Type:
Book Section
Depositing User:
Jill Hazard
Date Deposited:
19 May 2017 13:29
Last Modified:
18 Mar 2021 17:15
URI:
https://shura.shu.ac.uk/id/eprint/15756
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