A normative study of acronyms and acronym naming

IZURA, Christina and PLAYFOOT, David (2012). A normative study of acronyms and acronym naming. Behavior Research Methods, 44 (3), 862-889. [Article]

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Abstract
Acronyms are an idiosyncratic part of our everyday vocabulary. Research in word processing has used acronyms as a tool to answer fundamental questions such as the nature of the word superiority effect (WSE) or which is the best way to account for word-reading processes. In this study, acronym naming was assessed by looking at the influence that a number of variables known to affect mainstream word processing has had in acronym naming. The nature of the effect of these factors on acronym naming was examined using a multilevel regression analysis. First, 146 acronyms were described in terms of their age of acquisition, bigram and trigram frequencies, imageability, number of orthographic neighbors, frequency, orthographic and phonological length, print-to-pronunciation patterns, and voicing characteristics. Naming times were influenced by lexical and sublexical factors, indicating that acronym naming is a complex process affected by more variables than those previously considered.
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