Economic impacts of sub-mega sport events: A case study of the Ryder Cup

RAMCHANDANI, Girish, COLEMAN, Richard and GRATTON, Chris (2024). Economic impacts of sub-mega sport events: A case study of the Ryder Cup. In: SOLBERG, Harry Arne, STORM, Rasmus K. and SWART, Kamilla, (eds.) Research Handbook on Major Sporting Events. Cheltenham, Edward Elgar Publishing Limited, 709-723.

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The impacts of major sports events held in the UK are routinely assessed using the eventIMPACTS methodology, which is endorsed by national and regional funding bodies. This chapter provides a demonstration of the economic strand of the eventIMPACTS methodology and its application to a sub-mega sports event. A step-by-step guide to event economic impact measurement is presented using the Ryder Cup as a case study. Scotland hosted the 2014 edition of the biennial golf event between Europe and the USA, which attracted close to 112,000 spectators, including more than 61,500 event-specific visitors from outside Scotland. Based on an extensive programme of primary data collection and associated desk research, Ryder Cup 2014 was estimated to have generated some £41m for the Scottish economy. The findings reveal the substantial financial boost that sub-mega events of this type can deliver for host locations.

Item Type: Book Section
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Page Range: 709-723
SWORD Depositor: Symplectic Elements
Depositing User: Symplectic Elements
Date Deposited: 18 Jun 2024 13:22
Last Modified: 18 Jun 2024 13:30

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