A Land for All Season: The Effect of Travelers’ Orientation on Awareness, Satisfaction, Place Image, and Travelers’ Loyalty(1st Edition)

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TAJEDDINI, Kayhan, FOROUDI, Pantea and MARVI, Reza (2019). A Land for All Season: The Effect of Travelers’ Orientation on Awareness, Satisfaction, Place Image, and Travelers’ Loyalty(1st Edition). In: FOROUDI, Pantea, MAURI, Chiara, DENNIS, Charles and MELEWAR, T.C., (eds.) Place Branding Connecting Tourist Experiences to Places. Routledge. [Book Section]

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25586:540865

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Abstract

Connecting Tourist Experiences to Places Pantea Foroudi, Chiara Mauri, Charles Dennis, T C Melewar ... Two texts can be considered as seminal contributions to the place branding literature, both published in 2002: the book Destination Branding, edited by Morgan, Pritchard and ... The authors of the first book are two academicians and one practitioner (Pride); the editor of the special issue (Anholt) , ...

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Official URL:

https://www.routledge.com/Place-Branding-Connectin...

Uncontrolled Keywords:

Business & Economics

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ORCID:

https://orcid.org/0000-0002-5087-8212