COOMBES, Philip (2019). Business Models. In: KOTLER, P, KELLER, KL, BRADY, M, GOODMAN, M and HANSEN, T, (eds.) Marketing Management. 4th edition. Harlow, Pearson Education, p. 95.
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Coombes P (2019) Business Models in Kotler et al Marketing Management.pdf - Published Version Restricted to Repository staff only All rights reserved. Download (134kB) |
Official URL: https://catalogue.pearsoned.co.uk/educator/product...
Item Type: | Book Section |
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Page Range: | p. 95 |
SWORD Depositor: | Symplectic Elements |
Depositing User: | Symplectic Elements |
Date Deposited: | 06 Dec 2019 12:10 |
Last Modified: | 18 Mar 2021 02:32 |
URI: | https://shura.shu.ac.uk/id/eprint/24635 |
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