Business Models

COOMBES, Philip (2019). Business Models. In: KOTLER, P, KELLER, KL, BRADY, M, GOODMAN, M and HANSEN, T, (eds.) Marketing Management. 4th edition. Harlow, Pearson Education, p. 95.

[img] PDF (Archiving query)
Business Models.pdf - Published Version
Restricted to Repository staff only
All rights reserved.

Download (105kB)
[img] PDF
Coombes P (2019) Business Models in Kotler et al Marketing Management.pdf - Published Version
Restricted to Repository staff only
All rights reserved.

Download (134kB)
Official URL: https://catalogue.pearsoned.co.uk/educator/product...
Item Type: Book Section
Page Range: p. 95
SWORD Depositor: Symplectic Elements
Depositing User: Symplectic Elements
Date Deposited: 06 Dec 2019 12:10
Last Modified: 18 Mar 2021 02:32
URI: https://shura.shu.ac.uk/id/eprint/24635

Actions (login required)

View Item View Item

Downloads

Downloads per month over past year

View more statistics