ADU-AMPONG, Emmanuel (2016). A metaphor analysis research agenda for tourism studies. Annals of Tourism Research, 57, 248-250. [Article]
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Adu-Ampong A metaphor analysis research agenda for tourism studies.pdf - Accepted Version
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Adu-Ampong A metaphor analysis research agenda for tourism studies.pdf - Accepted Version
Available under License All rights reserved.
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Abstract
Highlights
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Proposes a research agenda on metaphor analysis for tourism studies.
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Situates metaphor analysis within the linguistic turn in social sciences.
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Identifies that tourism metaphors always have a selling function.
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Metaphors used to sell tourism development to communities have yet to be examined.
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Explores the use of ‘heart’ and ‘pillar’ metaphors by tourism policy makers in Ghana.
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