Creativity - innovations muse: how art & design pedagogy can further entrepreneurship

This paper will discuss how Art & Design Pedagogy can further entrepreneurship in a societal, economic and educational context, so that students may thrive in a world full of complexity and flux, empowered to create sustainable futures of their own making for themselves and their communities. It will touch on some of the methodologies inherent in art and design pedagogy to teach creativity and innovation, but will give a broader overview over how the values and attitudes inherent in this pedagogy may further the current concept of innovation and entrepreneurship and its societal and economic context. This paper will aim to highlight how the values, attributes and attitudes associated with art and design pedagogy bear translating into the economic focus of most current entrepreneurship thinking.