An insight into city branding a destination brand equity approach

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KLADOU, Stella, KEHAGIAS, John and DILMPERI, Athina (2014). An insight into city branding a destination brand equity approach. In: 43rd Annual Conference of EMAC, Universitat de València, Valencia, Spain, June 3-6, 2014. (Unpublished) [Conference or Workshop Item]

More Information
Official URL:
http://adeit.estaticos.econgres.es/2014EMAC/guia20...
Research Institute, Centre or Group - Does NOT include content added after October 2018:
Sheffield Business School Research Institute > Service Sector Management
Departments - Does NOT include content added after October 2018:
Sheffield Business School > Department of Service Sector Management
Event Location:
Universitat de València, Valencia, Spain

Identifiers

ORCID:
https://orcid.org/0000-0002-4144-8667

Library

Item Type:
Conference or Workshop Item (Paper)
Depositing User:
Stella Kladou
Date Deposited:
03 Jun 2015 12:09
Last Modified:
18 Mar 2021 18:45
URI:
https://shura.shu.ac.uk/id/eprint/10070
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