The role of local people in the development of a local brand : a bottom-up approach

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ZOUGANELI, Stathia, TRIHAS, Nikolaos, ANTONAKI, Maria and KLADOU, Stella (2010). The role of local people in the development of a local brand : a bottom-up approach. In: International Conference on Sustainable Tourism : Issues, Debates & Challenges, Crete & Santorini, Greece, 22-25 April 2010. [Conference or Workshop Item]

More Information
Research Institute, Centre or Group - Does NOT include content added after October 2018:
Sheffield Business School Research Institute > Service Sector Management
Departments - Does NOT include content added after October 2018:
Sheffield Business School > Department of Service Sector Management
Event Location:
Crete & Santorini, Greece

Identifiers

ORCID:
https://orcid.org/0000-0002-4144-8667

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Item Type:
Conference or Workshop Item (Paper)
Depositing User:
Stella Kladou
Date Deposited:
02 Jun 2015 09:13
Last Modified:
18 Mar 2021 18:45
URI:
https://shura.shu.ac.uk/id/eprint/10062
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