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Number of items: 2.
Article
CROWTHER, Philip
(2010).
Marketing space : a conceptual framework for marketing events.
The Marketing Review, 10 (4), 369-383.
[Article]
POLYAKOVA, Olga and MIRZA, Mohammed
(2015).
Perceived service quality models: are they still relevant?
The Marketing Review, 15 (1), 59-82.
[Article]