Browse by Journals
Number of items: 2.
G
GRIMES, Anthony and STAFFORD, Tom
(2012).
Memory enhances the mere exposure effect.
Psychology and Marketing, 29 (12), 995-1003.
[Article]
Y
YANI-DE-SORIANO, Mirella, FOXALL, Gordon and NEWMAN, Andrew
(2013).
The impact of the interaction of utilitarian and informational reinforcement and behavior setting scope on consumer response.
Psychology and Marketing, 30 (2), 148-159.
[Article]