Items where Author is "Koppa, Krishna"

SURESH, Vaibhav Goutham, KOPPA, Krishna and HATTERSLEY, David (2025). AI-Powered Gateways to the World : Innovating Passenger Experiences and Brand Transformation. In: DULLOO, Rhytheema, KURIAN, Anand, BOLESNIKOV, Minja, STRUWEG, Ilse and MATHIYAZHAGAN, Kaliyan, (eds.) Leveraging AI-Powered Marketing in the Experience-Driven Economy. IGI Global, 335-364. [Book Section]