The role of quality and eco-labelling systems in destination benchmarking

There have been limited applications of benchmarking in tourism, particularly for tourist destinations. This paper proposes that benchmarkingmay be used inmanaging the performance of tourist destinations. It suggests that eco-labelling and quality systems may be used as enablers of destination benchmarking when eco-label and quality system information is available but other benchmark information is not. Further, the paper argues that there are a number of potential benefits in using eco-labeland quality system information as a substitute for conventional benchmarking material.