CROWTHER, Paul (2013). KTP and m-commerce: innovation in the building industry. In: HOWLETT, R.J., GABRYS, B., MUSIAL-GABRYS, K. and ROACH, J., (eds.) Innovation through Knowledge Transfer 2012. Smart innovation, systems and technologies (18). Springer, 199-205.Full text not available from this repository.
In spite of practical e-commerce and m-commerce issues being regarded as solved problems by the academic community, small to medium sized enterprises are still having implementation problems. Likewise, academics are not always fully aware of the issues facing industry in terms of adoption of new (and not so new) technologies and adaptation of processes.
This paper will examine the nature of KTP's (knowledge transfer partnerships) and a case study involving an m-commerce project in the building industry. This is innovative for this sector giving the company which is the subject of the case study a potential first mover advantage. Factors to be considered when developing contemporary e-commerce projects and the challenges of m-commerce will be discussed.
|Item Type:||Book Section|
|Additional Information:||Paper originally given at 4th International Conference on Innovation Through Knowledge Transfer - InnovationKT-2012, Bournemouth, April 19 - 20 2012, organised by KES International in partnership with the Institute of Knowledge Transfer|
|Research Institute, Centre or Group:||Cultural Communication and Computing Research Institute > Communication and Computing Research Centre|
|Depositing User:||Paul Crowther|
|Date Deposited:||26 Sep 2012 10:45|
|Last Modified:||22 Mar 2013 14:05|
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