Exploring the Process of Creating and Managing Personal Political Brand Identities in Non-Party Environments: The Case of the Bailiwick of Guernsey

DEAN, Dianne, PICH, Chris and ARMANSDOTTIR, Guja (2020). Exploring the Process of Creating and Managing Personal Political Brand Identities in Non-Party Environments: The Case of the Bailiwick of Guernsey. Journal of Political Marketing: political campaigns in the new millennium.

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    Item Type: Article
    Uncontrolled Keywords: 1505 Marketing; 1605 Policy and Administration; 1606 Political Science
    SWORD Depositor: Symplectic Elements
    Depositing User: Symplectic Elements
    Date Deposited: 07 Sep 2020 14:40
    Last Modified: 09 Sep 2020 09:24
    URI: http://shura.shu.ac.uk/id/eprint/27175

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