E-commerce: continuous growth or leveling out?

SIDDIQI, J., AKGHAR, B., DAVIES, C. and AL-KHAYATT, S. (2002). E-commerce: continuous growth or leveling out? In: 3rd International Conference on Information Technology: Coding and Computing, Las Vegas, 8-10 April, 2002.

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Abstract

This paper challenges the basis of highly optimistic predictions for growth e.g. [2][3] and, a number of barriers to business to consumer e-commerce are discussed. In a corporate age when 'the customer is king' [14], it is questioned whether Internet shopping really is what consumers 'want' or 'need'. The discussion provides a socio-technical exposition underlying this optimism and counters it by a prudent and realistic model for progress in the area of e-commerce. As a result, we suggest that in the near future e-commerce may mature as a steadily growing niche market, an alternative way to shop, rather than the way. We suggest that the Internet will probably evolve as an all-embracing communication and information tool, rather than the 'shopping mall' of the future. A discussion on the future of business to customer e-commerce is presented.

Item Type:	Conference or Workshop Item (Paper)
Additional Information:	Institute of Electrical and Electronics Engineers
Research Institute, Centre or Group - Does NOT include content added after October 2018:	Cultural Communication and Computing Research Institute > Communication and Computing Research Centre
Departments - Does NOT include content added after October 2018:	Faculty of Science, Technology and Arts > Department of Computing
Depositing User:	Ann Betterton
Date Deposited:	14 Dec 2010 16:23
Last Modified:	18 Mar 2021 22:30
URI:	https://shura.shu.ac.uk/id/eprint/2674

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