Ideologies of masculinity in women’s magazines : a critical stylistic approach

COFFEY-GLOVER, Laura (2015). Ideologies of masculinity in women’s magazines : a critical stylistic approach. Gender and Language, 9 (3), 337-364.

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Official URL: https://journals.equinoxpub.com/index.php/GL/artic...
Link to published version:: https://doi.org/10.1558/genl.v9i3.17360

Abstract

This article reports on an analysis of ideologies of masculinity in a corpus of women’s magazines from a (feminist) critical stylistic perspective. I identify four core themes of ideologies of masculinity produced via assumed and implied meanings. My discussion of these themes demonstrates how the texts’ constructions of masculinity ultimately uphold gender dichotomies, denying a performative understanding of ‘gender’ in a post-structuralist age. The ideologies discussed have potentially negative implications for female readers, because they serve to maintain notions of gender difference and uphold the power differential between women and men.

Item Type: Article
Research Institute, Centre or Group - Does NOT include content added after October 2018: Humanities Research Centre
Identification Number: https://doi.org/10.1558/genl.v9i3.17360
Page Range: 337-364
Depositing User: Margaret Boot
Date Deposited: 16 Aug 2016 13:40
Last Modified: 18 Mar 2021 22:45
URI: https://shura.shu.ac.uk/id/eprint/13081

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