An insight into city branding a destination brand equity approach

KLADOU, Stella, KEHAGIAS, John and DILMPERI, Athina (2014). An insight into city branding a destination brand equity approach. In: 43rd Annual Conference of EMAC, Universitat de València, Valencia, Spain, June 3-6, 2014. (Unpublished)

Full text not available from this repository.
Official URL: http://adeit.estaticos.econgres.es/2014EMAC/guia20...
Item Type: Conference or Workshop Item (Paper)
Research Institute, Centre or Group: Sheffield Business School Research Institute > Service Sector Management
Depositing User: Stella Kladou
Date Deposited: 03 Jun 2015 12:09
Last Modified: 03 Jun 2015 12:09
URI: http://shura.shu.ac.uk/id/eprint/10070

Actions (login required)

View Item View Item

Downloads

Downloads per month over past year

View more statistics