Items where SHU Author is "Hirst, Andrew"

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Number of items: 4.


THEOHARAKIS, V. and HIRST, A. (2002). Perceptual differences of marketing journals: a worldwide perspective. Marketing letters, 13 (4), 389-402.

SMITH, G. and HIRST, A. (2001). Strategic political segmentation - a new approach for a new era of political marketing. European journal of marketing, 35 (9/10), 1058-1073.


SOMALI, Hassan (2018). Assimilation of social media marketing in Saudi large companies : antecedents and consequences. Doctoral, Sheffield Hallam University.

Teaching Resource

HIRST, Andrew (2015). Mini MarketPlace Networking Task. [Teaching Resource]

This list was generated on Tue Jun 25 11:14:09 2019 UTC.